Before the gambling market in the Netherlands officially opens, the Holland Casino has already signed a deal with the Eredivisie. Holland casino will be the official sponsor of the Eredivisie as of 2021 together with large parties such as the Telegraaf, KPN and the friends lottery.
The Dutch Eredivisie Clubs could all look forward to two million euros and channel FOX Sports another seven million, which will also flow back to the clubs, De Telegraaf reports. Because there will be more opportunities in 2021 with regard to sponsorship and betting, state company Holland Casino has concluded a general contract.
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